Month: November 2019

Ep. 241 – ‘Lade Tawak – How UX Uses Diversity to Create a Complete Lens of the Customer

My guest today is  ‘Lade Tawak, an experienced UX Researcher for many top brands including Google.  Find ‘Lade Online: LinkedIn: www.linkedin.com/in/ladetawak  Twitter: www.twitter.com/LadeTawak Website: ladetawak.com Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  This Episode’s Sponsor:  This episode is brought to you by…

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Ep. 240 – Emmanuel Probst, Author of Brand Hacks on the Leverage of Creating an Experienced Brand

My guest today is Emmanuel Probst, author, UCLA professor, and Senior Vice President of Brand Health Tracking at Ipsos. Founded in 1975, Ipsos is one of the largest global market research and a consulting firm with worldwide headquarters in Paris, France. Prior to joining Ipsos, Emmanuel served as the Vice President of Media and Content…

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Ep. 239 – Leonard Murphy’s Drivers of Change in Market Research

My guest today is Leonard Murphy, Author of the GreenBook Research Industry Trends (GRIT) Report, Partner in Gen2 Advisors, Director at Veriglif, Advisory Board member, Investor, and Change Agent. GreenBook connects marketers and market researchers with people, information, and ideas that generate results. Through original research, events, content, and a directory, GreenBook provides the learning…

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