Accelerant Research Releases the Results of their Streaming Service Survey

For you industry event coupon clippers, the non-profit, Women in Research, has a discount code for Merlien Institute’s Qual 360, for 20% off, use WIRE20 when you register. 

Accelerant Research releases the results of their Streaming Service Survey. Netflix is still the undisputed leader at 70%, but Disney Plus is gaining. Which streaming service does this podcaster have? Glad you asked. Find out in our show notes. 

C+R Research releases a blog post on, “5 benefits to a collaborative culture, and why it works so well,” for them. Because none of you are going to click the link and I think their 5 are worth noting: 

  1. One person can’t think of everything
  2. We all have a unique perspective
  3. It helps us grow
  4. It’s more efficient

Oh, and you’ll find a link to the 5th in our show notes and our weekly free newsletter. 

In today’s mergers and acquisitions, Ebiquity, a leading independent marketing and media consultancy announce the acquisition of Digital Decisions, a digital media monitoring, and optimization service. 

In human capital news, Comscore Hires Rentrak’s Yazdani as Adviser to the CEO.

Research for Humans announces Jack Naylor has joined them as a consultant from Kantar.

Find links to these stories in our show notes. For more detailed commentary, be sure to signup for our weekly newsletter at www.happymr.com.

And that’s your daily briefing of marketing research news. 

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Sources

Merlien Institute’s Qual360: https://qual360.com/

Accelerant Research: https://www.accelerantresearch.com/blog/streaming-service-survey-results 

WIRe: https://www.womeninresearch.org 

C+R Research: https://www.crresearch.com/blog/benefits-collaborative-culture?utm_content=111463059&utm_medium=social&utm_source=twitter&hss_channel=tw-221508991

Ebiquity: https://www.ebiquity.com/news-insights/blog/ebiquity-acquires-digital-media-monitoring-firm-digital-decisions/

Research for Humans: https://www.flood.partners/ 

Comscore: https://www.comscore.com/Insights/Press-Releases/2020/1/Veteran-Information-Technology-Innovator-Amir-Yazdani-Joins-Comscore