Articles

Ways Companies Are Using NPS to Grow Business

Guest Writer: Bhavika Sharma, Survey Designer at SurveySparrow Customer is the king. Your brand’s success is dependent on how...

Read More

The Gear

Here is my list of items…which assumes 2 guests. Hardware… 2 Shure SM7B Cardioid Dynamic Microphonehttps://www.amazon.com/gp/product/B0002E4Z8M/ref=ppx_yo_dt_b_search_asin_title?ie=UTF8&psc=1 4 XLR Microphone Cables per Mic https://www.amazon.com/gp/product/B0002E1P2Q/ref=ppx_yo_dt_b_search_asin_title?ie=UTF8&psc=1 2...

Read More

5 Ways to Stay Fulfilled at Your Job, Even After Many Years

Guest Writer: Clara Therese After so many years, if you’re still working for the same company, it might be...

Read More

Will Augmented Reality Impact Marketing in 2019?

Guest Writer: John Victor, Content Developer & Editor Augmented reality is the latest thing that is taking over the...

Read More

Part 10 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 9 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 8 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 7 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 6 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 5 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 4 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 3 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 2 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years You can find the start of this series here. As you...

Read More

Part 1 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years After 2 decades in the consumer research space, I forget...

Read More

Live at #IIeX Austin, Key Learnings from 21 Interviews

The Happy Market Research Mafia…er…I mean Podcast was live onsite at IIeX Austin this year! Below is a quick...

Read More

Power the Future of Insight Automation at MRMW

MRMW was a fun, informative and well attended show this year. Located in the heart of CPG land, Cincinnati...

Read More

8 Essential Tips For CEOs in 2019

All CEOs face significant challenges regardless of their tenure in the post. As the market evolves, so too does...

Read More

2 Trends in Market Research from 31 Interviews at IIeX

On February 18th and 19th, Greenbook hosted the 5th annual IIeX in Amsterdam. While the venue was among the...

Read More

3 Ways the Detroit Pistons are Using Data to Activate Fans & Sponsors

In my recent interview on the Happy Market Research Podcast with Shelly Bouren, Head of Research for the Detroit Pistons, she...

Read More

3 Ways to Get the Job You Want!

According to the Bureau of Labor Statistics, the average employee will change jobs every 3.8 years. Put another way,...

Read More

2 Tips For Turning Customers into Brand Champions

The end of 2018 was marked by Customer Experience being named King. With the acquisition of Qualtrics by SAP...

Read More

6 Keys to Grow Your Business Through LinkedIn Articles & Posts

Trying to grow an audience on LinkedIn? Me too! But the analytics around Articles and Posts has had me...

Read More

5 Things every Researcher should know about how Buzzfeed uses consumer insights

Today I had the privilege of interviewing Edwin Wong from Buzzfeed. We chatted about how his research background at...

Read More

4 Ways to Add Value to your Insights by Microsoft’s Director of Research

Today, Customer Experience is driving corporate decision making. In my recent interview with Marian Anderson, Director of Research at...

Read More

The Top 5 Market Research Podcasts

I started a podcast because I loved listening to podcasts. Here is a list of my favorite shows that...

Read More
Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on reddit
Reddit

CONTACT US

Feedback? Questions? Let Us Know!

Have a story you'd like us to cover or just want to keep up with trends and technology in the market research space?

We'd love to connect.