Happy MR Podcast

Happy Market Research teaches brands of all sizes how to leverage market research to generate outsized returns and grow exponentially. Through a series of free podcasts, and premium members-only content, you can learn step-by-step how to make your first (or next) million dollars.

Ep. 514 – Paul Gaudette, Founder & CEO of Dig Insights, on How the Demand for Sample is Changing is 2022

Our guest today is Paul Gaudette, Founder & CEO of Dig Insights. Dig Insights was founded in 2010 and currently employs over 160 people. The business has four primary offerings delivering Market Insights, Data Science, Evaluation, and their proprietary ideation solution called Upsiide.  Paul also serves as a council member of the Ted Rogers School…

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Ep. 513 – HMRP Monday Edition: How Leaving Your Discussion Guide Blank can Impact Your Research Results with Nick Graham, the Global Head of Insights & Analytics at Mondelēz

This episode is in collaboration with QUAL360 North America.  Our guest today is Nick Graham, the Global Head of Insights & Analytics at Mondelēz.  Mondelez traces its roots to the National Dairy Corporation, which was founded in 1923.  One year later, the Kraft Cheese Company was founded and listed on the New York Stock Exchange. …

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Ep. 512 – HMRP Monday Edition: How to Avoid Fraudulent Respondents with Dr. Leib Litman, Chief Research Officer at CloudResearch

Our guest today is Dr. Leib Litman, Chief Research Officer at CloudResearch.  Founded in 2015, CloudResearch is headquartered in NY and is a participant-sourcing platform for online research and surveys.  Prior to joining CloudResearch, Leib served as the Associate Professor of Psychology at Lander College.  Find Leib Online: LinkedIn: https://www.linkedin.com/in/leib-litman-373b7a130/  Website: https://www.cloudresearch.com/  Find Jamin Online:…

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Ep. 511 – Michele Ronsen, Founder of Curiosity Tank, on the top 3 Mistakes Researchers Make and how to Avoid Them

My guest today is Michele Ronsen, Founder of Curiosity Tank.  Curiosity Tank is a consulting and education firm specializing in human-centered research, design development, and hands-on learning programs. We conduct and teach design and user research to people and corporations around the world. Ask Like a Pro is an 8-week online mentorship for professionals who…

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Ep. 510 – HMRP Monday Edition: How the 5-Whys are Changing how we Conduct Qualitative Studies

Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the…

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Ep. 509 – HMRP Monday Edition: Marcos Moldes, Qualitative UX Research Lead at Pinterest, on why Creating a Five Year Vision Plan is the key to Future Success

This episode is in collaboration with QUAL360 North America.  Our guest today is Marcos Moldes, Qualitative UX Research Lead at Pinterest.  We are thrilled to have you on the show.  QUAL360 North America: Website: https://na.qual360.com/ Buy tickets: https://na.qual360.com/#tile_timer  Date: March 8-9, 2022 Location: Washington D.C. — Gallup World Headquarter Find Marcos Online: LinkedIn: https://www.linkedin.com/in/mmoldes/  Website:…

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Ep. 508 – Travis Lowdermilk, Principal UX Researcher at Microsoft, on how Moments can Make or Break a Customer Experience

This episode is in collaboration with QUAL360 North America.  Our guest is Travis Lowdermilk, Principal UX Researcher at Microsoft and author of The Customer-Driven Playbook and User-Centered Design. We are thrilled to have you on the show.  QUAL360 North America: Website: https://na.qual360.com/ Buy tickets: https://na.qual360.com/#tile_timer  Date: March 8-9, 2022 Location: Washington D.C. — Gallup World…

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Ep. 507 – HMRP Monday Edition: How Partnering with Customers have Short and Long Term Benefits

Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the…

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Ep. 506 – HMRP Monday Edition: How Your Local Grocery Store is Keeping us Connected and Improving our Mental Health

Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for higher pay, to expand your professional network, and to achieve your full potential in the…

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Ep. 505 – Yogesh Chavda, Head of Insights at WS Audiology, on how Insights are Changing and why you Should be Part of the Disruption

This episode is in collaboration with QUAL360 North America.  Our guest is Yogesh Chavda, Head of Insights at WS Audiology.  WS Audiology is a privately-owned manufacturer of hearing aids with headquarters in Denmark and Singapore with roots going back to 1878. The current company employs more than 11,000 people globally.  Prior to joining WS Audiology,…

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