HMR Episodes

Ep. 518 – How to Motivate Respondents to Participate and What you can do to Better Their Experience with Mark Slobbe, Partner and Co-founder of Lighthouse Consulting

Our guest today is Mark Slobbe, Partner and Co-founder of Lighthouse Consulting.  Find Mark Online: LinkedIn: https://www.linkedin.com/in/markslobbe1/  Email: mark@lighthouseconsulting.io  Company: https://www.lighthouseconsulting.io/  Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website:…

Ep. 517 – Emil Lamprecht, Founder & CEO of Growth Mechanics, on the Biggest Problems Facing Startups

Our guest today is Emil Lamprecht, Founder & CEO of Growth Mechanics. Growth Mechanics was formerly a global operator of accelerator programs at Google. Today, Growth Mechanics is an international startup studio working in women’s health, software, social impact and…

Ep. 516 – The Post War Generation’s POV on Today 

Find Brian Online: LinkedIn: https://www.linkedin.com/in/brian-palmer-a5989326/  Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  This Episode is Sponsored by: The Michigan State University’s…

Ep. 515 – Lisa Wilding-Brown, Chief Executive Officer of InnovateMR, on the Characteristics of a Fraudulent Respondent and how to Filter Them Through Survey Design

Our guest today is Lisa Wilding-Brown, Chief Executive Officer of InnovateMR.   InnovateMR is an independent sampling and ResTech company that delivers Faster Answers™ from business and consumer audiences utilizing technologies to support agile research. Lisa is a veteran of the…

Ep. 514 – Paul Gaudette, Founder & CEO of Dig Insights, on How the Demand for Sample is Changing is 2022

Our guest today is Paul Gaudette, Founder & CEO of Dig Insights. Dig Insights was founded in 2010 and currently employs over 160 people. The business has four primary offerings delivering Market Insights, Data Science, Evaluation, and their proprietary ideation…

Ep. 513 – HMRP Monday Edition: How Leaving Your Discussion Guide Blank can Impact Your Research Results with Nick Graham, the Global Head of Insights & Analytics at Mondelēz

This episode is in collaboration with QUAL360 North America.  Our guest today is Nick Graham, the Global Head of Insights & Analytics at Mondelēz.  Mondelez traces its roots to the National Dairy Corporation, which was founded in 1923.  One year…

Ep. 512 – HMRP Monday Edition: How to Avoid Fraudulent Respondents with Dr. Leib Litman, Chief Research Officer at CloudResearch

Our guest today is Dr. Leib Litman, Chief Research Officer at CloudResearch.  Founded in 2015, CloudResearch is headquartered in NY and is a participant-sourcing platform for online research and surveys.  Prior to joining CloudResearch, Leib served as the Associate Professor…

Ep. 511 – Michele Ronsen, Founder of Curiosity Tank, on the top 3 Mistakes Researchers Make and how to Avoid Them

My guest today is Michele Ronsen, Founder of Curiosity Tank.  Curiosity Tank is a consulting and education firm specializing in human-centered research, design development, and hands-on learning programs. We conduct and teach design and user research to people and corporations…

Ep. 510 – HMRP Monday Edition: How the 5-Whys are Changing how we Conduct Qualitative Studies

Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for…

Ep. 509 – HMRP Monday Edition: Marcos Moldes, Qualitative UX Research Lead at Pinterest, on why Creating a Five Year Vision Plan is the key to Future Success

This episode is in collaboration with QUAL360 North America.  Our guest today is Marcos Moldes, Qualitative UX Research Lead at Pinterest.  We are thrilled to have you on the show.  QUAL360 North America: Website: Buy tickets: #tile_timer  Date: March…

Ep. 508 – Travis Lowdermilk, Principal UX Researcher at Microsoft, on how Moments can Make or Break a Customer Experience

This episode is in collaboration with QUAL360 North America.  Our guest is Travis Lowdermilk, Principal UX Researcher at Microsoft and author of The Customer-Driven Playbook and User-Centered Design. We are thrilled to have you on the show.  QUAL360 North America:…

Ep. 507 – HMRP Monday Edition: How Partnering with Customers have Short and Long Term Benefits

Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for…

Ep. 506 – HMRP Monday Edition: How Your Local Grocery Store is Keeping us Connected and Improving our Mental Health

Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for…

Ep. 505 – Yogesh Chavda, Head of Insights at WS Audiology, on how Insights are Changing and why you Should be Part of the Disruption

This episode is in collaboration with QUAL360 North America.  Our guest is Yogesh Chavda, Head of Insights at WS Audiology.  WS Audiology is a privately-owned manufacturer of hearing aids with headquarters in Denmark and Singapore with roots going back to…

Ep. 504 – HMRP Monday Edition: Understanding Consumers, Gen Z, & Metaverse

Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for…

Ep. 503 – HMRP Monday Edition: Aruna Bagchi, Video Editing Softwares, Aaron Ward, & Market Research Trends

Find Aruna Online: LinkedIn: Website: Find Aaron Online: LinkedIn: Website: Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This…

Ep. 502 – HMRP Monday Edition: Naomi Henderson, ResTech, Progress Bars, & Public Optimism

Find Jamin Online: Email: jamin@happymr.instawp.xyz  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti: https://audionautix.com  www.bensound.com This Episode is Sponsored by: This episode is brought to you by Michigan State’s Marketing Research program. Are you looking for…

Ep. 501 – How Gen Z is Different and why you Should Care With Joanna Lepore, Global Foresight Associate Director of North America at Mars

My guest today is Joanna Lepore, Global Foresight Associate Director of North America of Mars Wrigley. Mars is an American, family-owned, multinational manufacturer of all the things that we love, including pet food, some fantastic candy, and other food products…

Ep. 444 – Sasha McCune, Director of Conifer Research, on the Do’s and Don’ts of Working with Gen Z

My guest today is Sasha McCune, the Director of Conifer Research. Conifer is a market research design and innovation company founded in 2001 and is based in Chicago, Illinois.  They specialize in helping organizations gather deep insights and apply those…

Ep. 443 – The Power of Creating Your Own Panel Community With Dyna Boen, Managing Director at Escalent

Our guest today is Dyna Boen, Managing Director at Escalent.  Escalent is a human behavior and analytics advisory firm specializing in industries facing disruption and business transformation. Their customers include Land Rover, Volvo, Johnson and Johnson, and Comcast.  Prior to…

Ep. 442 – Hana Ben-Shabat, Founder of Gen Z Planet, on What you Need to Know Before Working with Gen Z

My guest today is Hana Ben-Shabat, keynote speaker and founder of Gen Z Planet. Founded in 2019, Gen Z Planet is a research and advisory firm focused on helping brands understand and navigate the change that Gen Z is bringing. …

Ep. 441 – Connecting Strategy to Execution with Ari Zelmanow, Senior Director of Research, Analytics, and Insights at Gtmhub

Our guest today is Dr. Ari Zelmanow, the Sherlock Holmes of Consumer Behavior. He is also the Senior Director of Research, Analytics, and Insights at Gtmhub.  Founded in 2015, Gtmhub is a SaaS company that helps businesses manage employees through…

Ep. 440 – Laura Beavin-Yates, SVP of Customer Success at Immersion, on Utilizing Smartwatches to Measure Emotional Connection

My guest today is Laura Beavin-Yates, SVP of Customer Success at Immersion. Immersion is a technology platform that measures people’s unconscious neurological connection to an experience or piece of content in real-time using their existing smartwatch.  Prior to joining Immersion,…

Ep. 439 – Stephen Griffiths, Director of Insights at Level2, on Trends in Market Research

My guest today is Stephen Griffiths, Director of Insights at Level2. Level2’s mission is remission for people with type 2 diabetes. Level2 is an all new personalized, digital care experience complete with coaching and clinical care, and informed by the…

Ep. 438 – CRC 2021 Highlights: Tiffany Dixon, Sr. VP Field Management at Murray Hill National

Welcome to the CRC 2021 Highlights Series. Recorded live in Dallas, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Tiffany Dixon, Sr. VP Field…