Part 7 of 10: Tips to Writing The Perfect Survey

Lessons Learned from Programming 2,000 Surveys Over 20 Years

You can find the start of this series here. As you are going through this article, please πŸ‘ and share if you find things useful. 

Tip 7: Diagnostics

These questions are the core of your survey as they directly answer your objectives.

For our example survey, I have already identified that my diagnostic questions will be based off the Van Westendorp’s Price Sensitivity Meter. So, my diagnostic questions will follow those guidelines.

The good news is that it is highly likely there is a published set of diagnostic questions you can tailor to fit your specific objective. SurveyMonkey is a great resource for free surveys that already have the diagnostic questions built for you.


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