The University of Georgia’s Market Research Institute International is to host, “How to Increase the Impact of Research Results,” a webinar by Jeffrey Hunter, previous senior director of General Mills; and Jeffrey Henning, executive director of MRII.

Rosenfeld Media is giving away three scholarships to researchers and students to attend the Advancing Research conference in New York City on March 30 and March 31. 

There are more researchers focused on users, customers, and products than ever before, and those researchers’ needs are changing. Rosenfeld Media has already interacted with researchers through the Advancing Research community, which we curate, but wanted to learn more about who they are, where they work, and how they learn. And—as a conference-production company—we wanted to know what researchers seek from conference experiences.

In human capital news, P-O Westerlund is appointed as CEO of Nepa AB.

Walnut Unlimited appoints Anniki Sommerville as Associate Director in its qualitative team. 

John Tan joins InnovateMR as the Chief Operating Officer.

Congrats to you all and well wishes from us at Happy Market Research! 

In jobs, YouTube’s UX Research Sciences team is looking to hire a UX Researcher based in San Bruno, California. 

Finally, in shoutouts, Kenny Thompson says on the Apple Podcast app, “If you are a market researcher at any level in your career, this podcast is a must-listen.” Thank you so much for leaving your review Kenny. I really appreciate it.

This episode is brought to you by Lookback. Lookback is the leading software that enables researchers to interact with users, in real-time, and in contexts. Built from the ground up by some of the original Spotify engineers, Lookback is the best in class video screen share platform for User Experience and Market Researchers. Check them out at lookback.io. 

Find links to these stories in our show notes. For more detailed commentary, be sure to signup for our weekly newsletter at www.happymr.com.

And that’s your daily briefing of marketing research news.

Find Jamin Online:

Email: jamin@happymr.com

LinkedIn: www.linkedin.com/in/jaminbrazil

Twitter: www.twitter.com/jaminbrazil

Find Us Online:

Twitter: www.twitter.com/happymrxp

LinkedIn: www.linkedin.com/company/happymarketresearch

Facebook: www.facebook.com/happymrxp

Website: www.happymr.com

Sources: 

How we Researched and Designed the Advancing Research Conference: https://rosenfeldmedia.com/advancing-research-community/archive/how-we-researched-and-designed-the-advancing-research-conference/

Scholarship: http://bit.ly/2O6rAM6

Cision: https://news.cision.com/nepa-ab–publ-/r/p-o-westerlund-appointed-new-ceo,c3017377 

Walnut Unlimited: https://twitter.com/WalnutUnlimited/status/1222155742406418432  

John Tan: https://www.linkedin.com/in/johnttan/   

This Episode’s Sponsor:This episode is brought to you by Lookback. Lookback provides the tools to help UX teams to interact with real users, in real time, and in real contexts. It’s Lookback’s mission to humanize technology by bridging the gap between end users and product teams. Lookback’s customers range from one man teams building web and app experiences to the world’s largest research organizations, collectively ensuring that humanity is at the core of every product decision. For more info, including demos of Lookback’s offering, please visit www.lookback.io.