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Medallia Acquires LivingLens

Merkle, a technology-enabled, data-driven performance marketing agency, launches its new Promotion and Loyalty Solutions division. 

In today’s mergers and acquisitions, Medallia, a leader in experience management, is to acquire LivingLens, a video feedback platform.

In human capital news, Eric Bosco joins Nielsen’s Global Media division as its Chief Product Officer.

BritainThinks, an insight and strategy consultancy, appoints Jennifer Bottomley as Associate Director.

Rob Berger, Managing Director at Maru/Blue, is appointed as the new chair of SampleCon.

In jobs, Trusted Talent MR’s is looking to hire a VP of Client Director for a leading provider of real-time digital consumer insights.

Find links to these stories in our show notes. For more detailed commentary, be sure to signup for our weekly newsletter at 

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And that’s your daily briefing of marketing research news.

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