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Ep. 416 – SampleCon 2021: Market Opportunities, Trends, and Highlights From Our First Post-COVID In-person Event!

Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event.  More about SampleCon 2021: https://samplecon.com/ Find Our Guests Online: Adam Jolley, EVP + General Manager Americas at Paradigm Sample LinkedIn: https://www.linkedin.com/in/adamjolley/  Website: http://www.paradigmsample.com/  Andrew Abony, CEO of…

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Ep. 415 – Why did SurveyMonkey Relaunch and What They Discovered Through the Process That Other Market Researchers can Learn From

My guest today is Priyanka Carr, general manager of market research and insights at Momentive.  Additionally, she is a board member at The Posse Foundation (one of the most comprehensive and renowned college access and youth programs in the U.S.) Momentive (formerly SurveyMonkey) is an American company that develops cloud-based software as a service. It…

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Ep. 414 – The Role of Design Thinking in Qualitative Research – Jonathan Grove, Director Of Product Design at Nation Wide

My guest today is Jonathan Grove, Director Of Product Design at Nationwide. In preparation for this interview, I found Nationwide’s start very interesting.  In the 1920s, farmers were paying the same rates on their automobile insurance as city drivers even though they had fewer accidents and claims than city drivers. The Ohio Farm Bureau decided…

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