Happy MR Podcast

Happy Market Research teaches brands of all sizes how to leverage market research to generate outsized returns and grow exponentially. Through a series of free podcasts, and premium members-only content, you can learn step-by-step how to make your first (or next) million dollars.

Iris Yim, Principal and Chief Strategist at Sparkle Insights, on the Role of Diversity in Consumer Insights

July 31, 2020 Chueyee Yang Happy MR Podcast, Podcast Series 23:34 0 Comments

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In this episode, we’ll hear from Iris Yim, Principal and Chief Strategist at Sparkle Insights on her opinion and experiences about diversity in consumer insights.  Find Iris Online: Website: sparkleinsights.com  LinkedIn: https://www.linkedin.com/in/sparkleinsights Twitter: https://twitter.com/SparkleInsights Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music: …

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Maya Kantak, Consumer Insights Manager at Disney Parks, Experiences, and Products, on the Role of Diversity in Consumer Insights

July 31, 2020 Chueyee Yang Happy MR Podcast, Podcast Series 0:29:33 0 Comments

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In this episode, we’ll hear from Maya Kantak, Consumer Insights Manager at Disney Parks, Experiences, and Products on her opinion and experiences about diversity in consumer insights.  Find Maya Online: Website: https://disneyparks.disney.go.com LinkedIn: https://www.linkedin.com/in/mkantak Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music: …

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Orion Brown, founder of the Black Travel Box, on the Role of Diversity in Consumer Insights

July 31, 2020 Chueyee Yang Happy MR Podcast, Podcast Series 27:48 0 Comments

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In this episode, we’ll hear from Orion Brown, founder of the Black Travel Box & Brand Management Consultant on her opinion and experiences about diversity in consumer insights.  Find Orion Online: Website: theblacktravelbox.com LinkedIn: https://www.linkedin.com/in/orionbrown  Twitter: https://twitter.com/Orion_Helana  Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp …

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Mario Carrasco, cofounder of ThinkNow, on the Role of Diversity in Consumer Insights

July 31, 2020 Chueyee Yang Happy MR Podcast, Podcast Series 23:32 0 Comments

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In this episode, we’ll hear from Mario Carrasco, cofounder of ThinkNow on his opinion and experiences about diversity in consumer insights.  Find Mario Online: Website: https://thinknow.com LinkedIn: https://www.linkedin.com/in/marioxcarrasco  Twitter: https://twitter.com/marioxcarrasco  Find Jamin Online: Email: jamin@happymr.com  LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil  Find Us Online:  Twitter: www.twitter.com/happymrxp  LinkedIn: www.linkedin.com/company/happymarketresearch  Facebook: www.facebook.com/happymrxp  Website: www.happymr.com  Music:  “Clap Along” by Auditionauti:…

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MrWeb Series – Giles Palmer on Insight in the Mobile Age

July 17, 2020 Chueyee Yang Happy MR Podcast, MrWeb, Podcast Series 38:04 0 Comments

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This episode is in partnership with MrWeb’s Insight in the Mobile Age segment.  My guest today is Giles Palmer, Founder and CEO of Brandwatch.  Founded in 2007, Brandwatch is a global enterprise social intelligence company. It allows users to analyze and utilize conversations from across the social web. Brandwatch employs more than 500 people.  Giles…

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Ep. 307 – MrWeb Series – Ross McLean on Insight in the Mobile Age

July 17, 2020 Chueyee Yang Happy MR Podcast, MrWeb, Podcast Series 25:36 0 Comments

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This episode is in partnership with MrWeb’s Insight in the Mobile Age segment and was recorded in February 2020. My guest today is Ross McLean, Co-Founder, Executive Director at Over the Shoulder. Over the Shoulder was founded in 2010 as a qualitative technology platform for diary-like studies. On December 9th, 2019, Over the Shoulder announced…

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Ep. 306 – The Role of Diversity in Consumer Insights

July 16, 2020 Chueyee Yang Featured, Happy MR Podcast, Podcast Series 00:30:36 0 Comments

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In this episode, we’ll hear from insight professionals at top brands and consultancies on their opinions and experiences about diversity in consumer insights.  Stay tuned for the following weeks to hear the individual episodes of our referenced guests.  Referenced Guests:  Aaron Burcell, CEO of MeThinks Website: https://www.methinks.io  LinkedIn: https://www.linkedin.com/in/aaronburcell Twitter: https://twitter.com/AaronBurcell Iris Yim, Principal and…

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Ep. 305 – Andrew Moffatt – How Sample Quality has Changed and What you can do to Adapt

April 28, 2020 Chueyee Yang Featured, Happy MR Podcast, Podcast Series 36:47 0 Comments

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My guest today is Andrew Moffatt, Partner & Chief Strategy Officer at OpinionRoute.  Founded in 2013, OpinionRoute is a services and software company focused on quantitative market research. They are most widely known for their CleanID offering designed to identify survey participants who are bots or survey farms.  Prior to joining OpinionRoute, Andrew spent 17…

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Steve Mast, President of Delvinia on how to Transition Work from the Office to Home

April 14, 2020 Chueyee Yang Featured, Happy MR Podcast, Podcast Series 51:08 0 Comments

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My guest today is Steve Mast, President & Chief Innovation Officer at Delvinia. Founded in 1998, Delvinia is a Canadian based Group of Companies that provide consumer insight and data collection solutions including Delvinia Custom Solutions, AskingCanadians, AskingAmericans, and Methodify. Prior to joining Devinia in 2000, Steve has been a video game producer, architectural designer,…

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Henrik Mattsson, CEO of Lookback on how to Transition Work from the Office to Home

April 7, 2020 Chueyee Yang Happy MR Podcast, Podcast Series 19:07 0 Comments

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My guest today is Henrik Mattsson, CEO of Lookback.  Founded in 2013, Lookback is a video capture and sharing application used by User Experience professionals to conduct both moderated and unmoderated user research projects that is used by over 1,600 companies globally.  Prior to joining Lookback, Henrik was the co-founder of Authentique Partners, an entrepreneurial…

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