Podcast Series

The Happy Market Research podcast publishes interviews with insight leaders on the last Tuesday of the month.

Ep. 234 – Piotr Szymski – Key Differences Between Old School and New School Insights Pro, and What We All Need to Pay Attention to

October 8, 2019 Chueyee Yang 1:03:27 0 Comments

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My guest today is Piotr Szymski, Vice President of Catalog and Business Intelligence at Sony Music. Established in 1929, Sony Music is among the “Big Three,” record companies, including Universal Music Group and Warner Music Group. Prior to joining Sony Music, Piotr served as head of insights for both SABMiller and Procter & Gamble. Find…

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Ep. 233 – Rian van der Merwe – How Successful Companies will be Built on Ethics, and the Impact on Consumer Research

October 1, 2019 Chueyee Yang 44:45 0 Comments

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My guest today is Rian van der Merwe, speaker, writer and responsible for Product at Postmark, which is part of Wildbit. Wildbit is an 18-year-old technology company whose software centers around taking the pain out of the development process and is used by over 100,000 companies globally. Prior to joining Wildbit, Rian has served senior…

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MrWeb Series – David Garcia Pawley of Samsung on Samsung’s CMI on Keys to Managing a Successful Panel [A Brand’s Perspective]

September 25, 2019 Chueyee Yang 38:30 0 Comments

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My guest today is David Garcia Pawley, Director of European Countries CMI (Consumer & Market Insights) at Samsung. Established in 1938, Samsung is the world’s largest information technology company, consumer electronics maker and chipmaker measured by 2017 revenues. Prior to joining Samsung, David has held senior roles on both the agency and client-side at leading…

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Ep. 232 – Aji Ghose – How Sky is Using a Mix Methodological Approach to get a Complete View of the Customer, and How You Can Too

September 24, 2019 Chueyee Yang 43:50 0 Comments

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My guest today is Aji Ghose, PhD in computational cognitive modeling, and is Head of Research and Data Science at Sky. Sky is a media and telecommunications conglomerate owned by Comcast and headquartered in London. Sky is Europe’s largest media company and pay-TV broadcaster by revenue with 23 million subscribers and more than 31,000 employees…

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MrWeb Series – Paul Lawson of Verve on Applying a Consultative Lens for Bigger Impact and Better Storytelling

September 24, 2019 Chueyee Yang 40:40 0 Comments

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My guest today is Paul Lawson, Executive Director at Verve. Based in London, Verve is a market research technology company offering solutions for agile insights and custom panels. Prior to joining Verve, Paul was a Research Director at Synovate. Find Paul Online: LinkedIn: www.linkedin.com/in/paullawson1/?originalSubdomain=uk Website: www.addverve.com Find Jamin Online: Email: jamin@happymr.com LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil …

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MrWeb Series – Stephen Cribbett of Further on How Insights Embedded in Full Market Context Ensures Success

September 23, 2019 Chueyee Yang 0:45:44 0 Comments

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My guest today is Stephen Cribbett, Founder and CEO of Further. Established in 2007, Further is a team of consultants, strategists, researchers and technology experts that support organizations in becoming more people-centric, empathic and instinctive. Prior to starting Further, Stephen was a managing partner of Landini Associates along with an expensive consulting experience. Find Stephen…

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MrWeb Series – Graeme Lawrence of Join the Dots I InSites Consulting on Ways Agile Research Fails, and How to Ensure You Don’t

September 20, 2019 Chueyee Yang 0:37:55 0 Comments

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My guest today is Graeme Lawrence, Managing Partner at Join the Dots I InSites Consulting. Established in 1998, Join the Dots is a global consumer insight agency that helps companies make better business decisions through a deep understanding of people. Find Graeme Online: LinkedIn: www.linkedin.com/in/graeme-lawrence-4b930a6/?originalSubdomain=uk Website: www.jointhedotsmr.com Find Jamin Online: Email: jamin@happymr.com LinkedIn: www.linkedin.com/in/jaminbrazil Twitter:…

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Ep. 231 – MrWeb Series – Isaac Rogers of 20|20 Research on Benefits to Investing in ResearchOps Automation

September 19, 2019 Chueyee Yang 48:48 0 Comments

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My guest today is Isaac Rogers, CEO of 20|20 Research. Established in 1984, 20|20 believes in the power of giving consumers a voice, and has spent more than 30 years finding ways to simplify connections between brands and consumers, enabling the consumer to share their stories. Prior to joining 20|20 in 2008, 20|20 has developed…

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Ep. 230 – Phil Ahad – How Insights are Being used Across all Functions, and the Changing role of Insights’ Platforms

September 16, 2019 Chueyee Yang 43:11 0 Comments

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My guest today is Phil Ahad, Chief Digital Officer at Toluna. Founded in 2000, Toluna produces online surveys and manages a consumer community of over 24 million active members in 68 countries. Prior to joining Toluna, Phil lead marketing and product strategy teams across many different industries, and has held senior-level positions at CoStar, AOL,…

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Ep. 229 – Jon Picoult – Tactical Ways to Build Credibility for Personal and Business Success

September 10, 2019 Chueyee Yang 48:08 0 Comments

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My guest today is Jon Picoult, Founder and Principal of Watermark Consulting. Founded in 2008, Watermark Consulting offers consulting services to top brands around improving customer experience. Prior to founding Watermark Consulting, Jon served in leadership roles at both MassMutual Financial Group and American International Group. He holds a degree in Cognitive Science from Princeton…

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